![]() Think strategically about who will respond positively and help create buzz for your book. Plus, when readers can see reviews both on the cover of their book and also where people can buy their books online, it helps to build more confidence with potential readers. When self-published authors can get honest reviews and high ratings prior to a release, it can organically draw people to their book. As opposed to expensive marketing campaigns, sending out ARCs is a great way to create buzz for relatively low cost. Self-published authors can utilize many of the same marketing strategies that well-known authors utilize when they send out Advance Reader Copies to their contacts. Who Can Use Advance Reader CopiesĪdvance Reader Copies are not just for authors who publish with big publishing companies, they are also important for self-published authors as well. This early release copy is a special book that most people won’t see, so it’s a fun way to thank someone for their support. They can also be signed and given as gifts to people that have helped you with your book writing. They should be sent to strategic connections and used in a way that helps generate excitement to your book. Just because you printed and sent out Advance Readers Copies does not mean that minor details of the story can’t change or mistakes can’t be fixed after the ARCs are distributed.Īdvance Reader Copies are typically sent to people that can review, promote, or help the book’s launch and distribution. You might still be finalizing the final details of the book such as the cover art, the forward, the author bio, and more. There should be very little, if any obvious mistakes or anything else that would detract readers from the book. In addition to the beta readers, your book should already have been edited by a proofreader.
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